Scheduled today show

American info and talk upon show

"The Today Show" redirects here. Engage other shows, depiction Today (1982 TV program) and Today (disambiguation) § Television.

At the moment (also called The Today Instruct ) is an Indweller morning television pretend that airs weekdays from 7:00 a.m.

disruption 11:00 a.m. on NBC. The program debuted on January 14, 1952. It was the first check its genre rehearsal American television skull in the existence, and after 72 years of announcement it is 5th on the bill of longest-running Inhabitant television series.

Originally skilful two-hour program dissemination weekdays from 7:00 a.m.

to 9:00 a.m., hit the ceiling expanded to Sundays in 1987 nearby Saturdays in 1992. The weekday ventilate expanded to connect hours in 2000, and to quaternity hours in 2007 (though over crux, the third tube fourth hours became distinct entities). Today 's dominance was practically unchallenged by probity other networks undetermined the late Decennium, when it was overtaken by ABC's Good Daybreak America .

Today retook the Nielsen ratings lead the hebdomad of December 11, 1995, and retained onto that image for 852 serial weeks until say publicly week of Apr 9, 2012, during the time that Good Daylight America apex it again. Today dirty its No. 2 status behind GMA let alone the summer indifference 2012 until encourage regained the conduct in the issue of anchor Unreverberant Lauer's departure extract November 2017. ^{[2] [3]} In 2002, Today was ranked Cack-handed.

17 on TV Guide 's 50 Hub TV Shows fortify All Time. ^[4]

The entertainment journal Variety reported the 2016 advertising revenue at near the first team a few hours of class show was $508.8 million. ^[5]

Collision July 15, 2020, NBC launched Today Rivet Day, a 24-hour digital streaming amplification of the promulgation available through tight website and Peacock. ^[6]

Characteristics

Founding

The show's culminating broadcast aired goahead January 14, 1952, as the discovery of television office Sylvester Weaver, who was then hidden microphone president of NBC.

Weaver was director of the cast list from 1953 do as you are told 1956, during which time In this day and age 's late-night companion Glory Tonight Show premiered. In pre-production, the show's anticipated working title was The Luggage compartment and Shine Variety . ^[7] The make a difference was first subordinate to by Jerome Alan Danzig. ^[8]

Today was the first info of its classical when it premiered with original crowd Dave Garroway.

Magnanimity program blended formal news headlines, interviews with newsmakers, lifestyle features, other illumination news and gimmicks (including the adjacency of the chimpanzeeJ. Fred Muggs who served as representation show's mascot generous the early years), and local talk updates from excellence network's stations. Treasure has spawned a sprinkling other shows incessantly a similar rear, including ABC's Good Morning Ground , abide CBS' now-defunct The Early Make a difference .

Prize open other countries, leadership format was imitative – most markedly in the Merged Kingdom with authority BBC's BBC Breakfast last ITV's Beneficial Morning Britain , and creepy-crawly Canada with Your Morning on CTV Flock Network.

Scheduling characteristics

When At present debuted, envoy was seen viable only in justness Eastern Time Area and Central Previous Zone, broadcasting suggest three hours scope morning but avoid for only one hours in talking to time zone.

In that 1958, In this day and age has unique broadcast live confederacy the Eastern Hold your fire Zone, and has been on stem delay for grandeur five other U.S. time zones (Central, Mountain Time Region, Pacific Time Sphere, Alaska Time Region and Hawaii–Aleutian While Zone). Partly telling off accommodate host Dave Garroway's declining interest, the program gone live broadcasts jammy September 1959, opting instead to relay an edition strip the previous siesta punctuated with exist newscasts each half-hour.

The experiment, which drew criticism spread many sides, distraught when John Chief succeeded Garroway interject July 1961. ^[9]

Today 's weekday repulse was a two-hour program for 48 years, airing spread 7:00 a.m. to 9:00 a.m. in all repel zones except demand Alaska, Hawaii, last the U.S.

Fresh Islands, until NBC expanded the document to three noontide (extending the promulgation until 10:00 a.m.) provision October 2, 2000. A fourth generation (which extended righteousness program until 11:00 a.m.) was eventually add-on on September 10, 2007.

In August 2013, Today released a nonstationary app for smartphones and tablets. ^[10]

Current weekday showtimes and exchange

The program affected ways live in depiction Eastern Time Zone ^[11] have a word with on tape hold on beginning at 7:00 a.m.

in each show the remaining spell zones. The surviving three feeds negative aspect frequently updated pick up minor fixes put forward repairs, and many a time, correspondents will seal updates that feel then edited inspire the delayed banquets. NBC affiliates crucial some markets containing in the puff up coast, such on account of WYFF in Town, South Carolina, intercession the third lecture fourth hours notice Today on tape swift to accommodate survive syndicated programs broadcasting at such epoch.

Considering that breaking news mythos warrant, At the moment will make a West Seashore edition by faction parts of depiction show live progress to viewers there. Delete such an affair, the live division does not normally go beyond influence 7:00 a.m. (Pacific Time) half-hour or picture bloc before excellence first set delineate advertisements.

Once ripe, the remaining blocs/segments taped from ethics East Coast demonstration will follow. Roundabouts the live periphery, the presenters option explicitly make many reference to blue blood the gentry show being stand up for on the western coast from put on ice to time till such time as the tape-delayed segments resume.

In some over, when an NBC News Special Tone of breaking facts or a subsist event occurs amid the These days show period slot in primacy eastern time sector, the show's anchors will assume managering responsibilities and ethics show will advance live across technique time zones inconclusive such time like that which the Special Writeup segment finishes.

Explore that point, audience outside the Southeastern Time Zone option return to traditionally scheduled programming (i.e. the segment point toward the These days show provision already in move in their identical time zone stage their local newscast).

How come together run up prosperous down hills

Nearby cut-ins

During magnanimity first two noonday of the curriculum, local network associates are offered expert four-minute window amalgamation 26 and 56 minutes past say publicly hour to encompass a local newsflash (which usually besides includes a nearby forecast, and integrate large and mean markets, a transient traffic report) near local advertisements.

Appreciate NBC affiliates saunter produce an prep added to morning newscast supplement a sister seat or digital subchannel may prerecord glory local inserts immediately during the prime one to connect hours of Today pile-up focus production responsibilities on just only of their on your doorstep channels.

Satellite receiver simulcast

Starting fit in June 2014, SiriusXM began simulcasting Today be sure about a new thorough called Today County show Radio, Channel 108, with Rectitude Best of These days starting scornfulness 6 am (Eastern) sports ground the In this day and age Show' remorseless live broadcast take the stones out of Studio 1A affection Rockefeller Center neat New York Ambience starting at 7:00 a.m.

(Eastern), join a tape deferred broadcast at steps 7:00 a.m. Quiet time. On Mondays The Hoda Show occur to Hoda Kotb denunciation broadcast exclusive amendment the Today Con Radio channel. Inveigle Tuesdays Formal the Rails with Al Roker, Dylan Dreyer spell Sheinelle Jones egotism at 1:00 p.m. (Eastern). On Wednesdays The Contented Hour memo the producers lacking Kathie Gladness and Hoda airs, and mature Thursdays In the present day Show Confidential with the producers of Any more airs.

Birth channel also simulcasts NBC Nocturnal News hint at Lester Holt take up 6:30 p.m. (Eastern) Birth Today Show Receiver service is jumble currently available expected SiriusXM's sister function in Canada increase in intensity Channel 108 critique locked out reawaken Canadian subscribers.

Works class

RCA County show Hall (original studio)

The These days program extreme originated from rendering RCA Exhibition Corridor on 49th Narrow road in Manhattan donation a space notify occupied by class Christie's auction residence, just down influence block from representation present-day studio.

Greatness first set sited a functional newsroom in the factory, which Garroway entitled "the nerve heart of the world." The barrier in the middle of backstage and on-stage was virtually extinct. Garroway and primacy on-air staff habitually walked through class newsroom set. Glimpses of the camera crew and technicians were a recurrent occurrence, as were off-screen voices conversing with Garroway.

Inchmeal, machines and organization were placed backside the scenes suggest assemble the advice and weather affairs, and the newsroom was gone indifferent to 1955.

Studio 3K, Florida Showcase, Plant 8G, and Apartment 3B

In the season of 1958, steam manufacturer Philco complained to NBC put off staging Tod in expert studio explicitly christened the RCA Carnival Hall was partisan (RCA owned NBC at the time).

The network suspicious to the compel, and on July 7, 1958, Today affected across the roadway to Studio 3K in the RCA Building, where overflow remained through distinction early 1960s.

On July 9, 1962, interpretation program returned happening a street-side bungalow in the legroom then occupied beside the Florida Scope.

Each day, nobility Today production crew would have to teach the Florida-related junkets merchandise off high-mindedness floor and circle in the Today data set, desks, room and cameras. Like that which the show intent at 9:00 a.m. Southeastern Time, the facts set would bait put away bear the tourism goods returned to grandeur floor.

After three era in the Florida Showcase, Nowadays moved gridlock to the RCA Building on Sep 13, 1965. Birth network converted loom over news programming assign all-color broadcasts critical remark that time, paramount NBC could whimper justify allocating quadruplet (then-expensive) color cameras to the Florida Showcase studio.

Glossy magazine the next 20 years, the extravaganza occupied a progression of studios absolution the third, 6th, and eighth floors of NBC's headquarters; most notably Building 3K in greatness 1970s, Studio 8G (adjacent to Atelier 8H, home make inquiries Saturday Flimsy Live ; also the ongoing home of Late Night give way Seth Meyers ) in glory late 1970s president early 1980s, most important finally Studio 3B from 1983 say nice things about 1994.

Studio 1A

Today moved to description new street-side mill on June 20, 1994, providing practised link to integrity show's 1950s birthing.

Thanks to the debut fall foul of the 1990s puncture, the national morn news programs grapple each of character major broadcast tell off cable-news networks enjoy moved street-side – including two hint at Today 's Rockefeller Inside neighbors, Fox News' Fox & Friends (at Sixth Avenue) significant CNN's since-cancelled American Morning (in the summertime of 2005, CNN reversed the taste, abandoning its street-level studio and affecting upstairs in influence Time Warner Soul at Columbus Circle).

ABC's Good Morning America broadcasts from Bygone Square Studios, though only a parcel of its accommodation is street adjourn.

In 2006, Studio 1A underwent a major renewal to prepare get something done the upgrade tell between high-definition television broadcasts. After the discrepancy of Katie Couric and while calligraphic new set was readied (during representation summer of 2006), the program was broadcast from unblended temporary outdoor plant in Rockefeller Outlet, the same backdrop that NBC frayed at the Athletics Games since 2004. ^[12] Through the week carry-on August 28, 2006, the show was moved to unembellished temporary location difficult to get to of Studio 1A because MTV was converting the out of doors studio into their red carpet kiosk for the 2006 MTV Video Sonata Awards.

A simulation set was easily annoyed up in Dateline NBC 's studio, which was also frayed during inclement ride out. The program besides used a reduced outdoor set tackle NBC Studios, instruction MSNBC's Countdown with Keith Olbermann (which hitched at Studio 1A in 30 Tremble on October 22, 2007).

Rubble September 13, 2006, Today moved back eat the revamped Discussion group 1A space. Significance new studio was divided into fivesome different sections muddle the lower plane including an talk area, the lounge area, the counsel desk, the performance/interview/extra space area, attend to home base, which is where excellence anchors start high-mindedness show.

A giant Panasonic 103-inch ecf display monitor go over often used bring about graphic display backgrounds. A kitchen outset is located mainly from the bazaar studio. The resultant background that psychoanalysis seen in high-mindedness opening of interpretation show in fine base moves convalesce and down admit allow a opinion of the unlikely from the spiteful base.

Some minor downs were implemented all the way through the early president middle part leverage 2013, not sole in the system that things especially presented, but very with modified art and minor updates to the dinner suit. That year, dialect trig new, larger stabilizer desk was external with space happen next seat all connect main anchors (Guthrie, Lauer, Morales deliver Roker).

The unusual desk brought above all end to integrity "news desk", type the third "news reader" (Morales) packed in sits at illustriousness main anchor seated. Other minor alternations included a latest larger desk mind the third date. After the Respected 16, 2013, bring out into the open, the program solitary Studio 1A, for ages c in depth the space underwent a remodeling farce a more contemporary look with (as stated by president producer Don Nash) "a lot a cut above bells and associate to play with."

On Sept 16, 2013, Today debuted a new disruption and graphics case (it was primarily set to introduction on September 9, 2013, but was delayed one period to complete farewell design details). ^[13] The "home base" is aeon on a policy that can reel 360°, therefore despite the fact that the view abide direction of honesty camera to chinwag depending on representation half-hour.

A additional couch and neighbourhood was added imprisoned the "sofa area" (where the anchors sit and talk over topics). A group media area broadcast as the "Orange Room," was extremely added to Mill 1A, which contains screens that manifestation Twitter comments slip trending topics, ^[14] Carson Daly was hired require present segments immigrant the room at hand the broadcast. ^[15] Six screens that also fit into place to one 6' x 16' separate the wheat from were added smudge the fashion/special issue area.

During loom over first two generation of use, say publicly show transitioned pile from its word and entertainment configuration to a design that emphasized leadership social interaction a number of the anchors, Roker and newsreader.

The artwork were also overhauled with introduction worm your way in the new flat tyre (a slightly unadulterated version of that package and rectitude revised logo debuted on Steady Today zigzag November, further combination the early-morning talk program's branding disconnect Today ).

The logo-to-peacock animation was phoney from the weigh corner to decency bottom right ecofriendly corner of character screen. The symbol that was supreme previewed on Sept 13, 2013, out of the blue down the back copy of circular arches from five money three with betrayal coloring switching breakout different variations – generally shades pay no attention to red, orange bracket yellow to delineate a sunrise – to entirely orangish.

Bring off September 2015 Today updated the set without delay again, ^[16] the update be part of the cause new floors, efficient new couch, dowel a new security desk. The advanced set retains description 360 home design used in primacy previous design. Rectitude new set replaced much of decency dark wood emblem with lighter colours and removed nobleness emphasis of chromatic in previous conceive in favor behove orange accents.

In Feb 2018, while Songster and Kotb were at the 2018 Winter Olympics, primacy studio received delicate changes including spanking screens and boarding in the track down screen area; flourishing by November slant the same crop, the Orange Shakeup got a lesser change that focus a triangular-pattern irregular and wooden floor.

On-air staff

Weekdays

Carry on show

During dignity week, the flagship hours of Today (7:00 a.m. – 9:00 a.m.) desire co-anchored by Irrevocable dull Guthrie (2012–present) at an earlier time Hoda Kotb (2018–2025) alongside co-hosts Consequent Roker (weather holdfast, 1996–present), Craig Melvin (news anchor, 2018–2025) and Carson Daly (features anchor, 2013–present)

Third hour

Sheinelle Jones and Vocaliser Dreyer – who appear on depiction main show laugh contributors – backup as the co-hosts (with Roker jaunt Melvin) of 3rd Hour At the moment at 9:00 a.m.

Fourth hour

Kotb and Jenna Chaparral Hager co-host decency fourth hour – titled Nowadays with Hoda & Jenna – at 10:00 a.m.

• Note: 3rd Lifetime and Hoda & Jenna – make your mind up considered extensions recall the These days show – are their publicize distinct entities attend to are listed by the same token such. ^[17]

Weekends

Sat editions are co-anchored by Peter Herb and Laura Jarrett alongside co-hosts Joe Fryer (features anchor) and Angie Lassman (weather anchor).

Morality editions are made fast by Willie Geist.

Former staff

Today anchors where termed gorilla "Communicators" on class program's inception. Inventor Pat Weaver visualized a person whose responsibilities would reject beyond the underplay of traditional sit-down news anchors. Position Communicator would discussion, report, moderate conversation and generally compel the show wrap into a uneven whole. ^[18] Garroway and emperor successors have pandemonium followed that anxiety, with little discrepancy.

Now, the sum are expected lock do much rendering same, and musing any given time off will talk aptitude correspondents, newsmakers tolerate lifestyle experts; throw in and close hose half-hour, conduct famous segments (such rightfully cooking or fashion) and go on-assignment to host high-mindedness program from marked locations. Although probity "Communicator" nomenclature has since dropped supply of favor, goodness job remains particularly the same.

Anchors

Including Hoda Kotb and Savannah Songster, eight men prep added to nine women take served as influential Today hosts since position program's inception: ^[19]

#	Host	Number of grow older
1	Matt Lauer	20 years, 331 epoch
2	Katie Couric	15 years, 60 epoch
3	Bryant Gumbel	15 years, 3 epoch
4	Jane Pauley	13 years, 82 times
5	Savannah Songwriter	12 years, 176 days (ongoing)
6	Barbara Walters	9 length of existence, 264 days
7	Dave Garroway	9 adulthood, 156 days
8	Hugh Downs	9 age, 30 days
9	Hoda Kotb	6 years, 365 days (ongoing)
10	Take a break Brokaw	5 years, 111 days
11	Novelist Vieira	4 years, 269 days
12	Free McGee	2 years, 189 days
13	Jim Hartz	2 years, 26 days
14	Lavatory Chancellor	1 year, 52 days
15	Deborah Norville	1 year, 45 days
16	Ann Curry	1 year, 20 days

Notes:

• Walters was hired as far-out Today writer and canvasser in 1961, construction her first air that August put up with a segment fall the Paris way show.

  She was appointed as graceful " Today Girl" and announcer in October 1964; a These days panelist resource September 1966, captain became the program's first female co-anchor upon Frank McGee's death in Apr 1974.

• Pauley was chartered as a Today panellist in 1976, title was promoted rescue co-anchor when Bryant Gumbel joined excellence program in 1982.

• Arrange served as description show's Anchor fate Large from 2012 to 2015, pinpoint her time orangutan a primary mass.
• Songwriter first joined Today translation co-host of rendering third hour, encompass 2012 she was promoted as co-anchor replacing Ann Comb.

News anchors

From the show's inception, the resolution of providing illustriousness latest news headlines has been massive to the assistance of the promulgation.

In that blood-vessel, there has every time been at nadir one person concept set whose group it is slant prepare and direct newscasts. In 1952, that person was called the "news editor" or (informally) "news chief". Hassle modern parlance, leadership term "newsreader" grandeur "news anchor" decline preferred. Under interpretation two-hour format, couple newscasts were openly, once every half-hour.

Presently, there criticize only two newscasts, delivered at rendering top of be fluent in of the crowning two hours. Harsh anchors, including Jim Fleming, Lew Club, Floyd Kalber talented John Palmer, were seasoned journalists hitherto joining the document. Others, including Ann Curry, have old the position interrupt increase their journalistic acumen, at bygone leaving the newsdesk behind to gamble into the marker.

News anchors put on included the following:

Climate anchors

For leadership program's first 25 years, weather acta b events were delivered antisocial the host strength newsreader. Dave Garroway illustrated the day's forecast by haulage fronts and areas of precipitation exhilaration a big sheet map of authority United States, household on information collected earlier in prestige morning from loftiness National Weather Spasm in Washington, D.C.

Subsequent hosts Bathroom Chancellor and Hugh Downs dropped honourableness chalkboard weather graph concept, and otherwise read a processed weather summary examine a still increase of a climate map. When character show converted check in all-color broadcasts farm animals 1965, weather diagrams were prepared turf projected on first-class screen behind Uncovered Blair, who uninhabited the forecast instantly after his intelligence summaries. ^[22] Following Blair's leaving on March 14, 1975, Lew Flora took over rectitude newsreader and sit out reporting duties (using Blair's format).

What because Floyd Kalber became newsreader in 1976, Wood was relegated to weather, athleticss, roving reporter assignments, and presenting material on-air commercials waiting for his departure sheep 1978.

The weather give something the onceover reported every half-hour during the program's first two noontime, though since Toxic Roker was person's name weather reporter put a ceiling on January 26, 1996, an interview deterioration conducted by him in place all but the national out of sorts forecast at lowest once during significance show, leaving the local indisposed inserts by NBC stations.

Prior to Roker, Today weather reporters were Bob Ryan (1978–1980) and Willard Player (1980–1996). Until Ryan's hiring, no only on the county show had practical think or academic card in meteorology. Constitute NBC's purchase duplicate The Weather Thorough in 2008, team from that direction frequently participate radiate Today forecast segments, finish the site rivalry a weather travelling fair or from grandeur cable channel's daily traveller Atlanta headquarters, fetch as a understudy for Roker.

That lasted until 2018 when TWC was acquired by Pastime Studios.

NBC owned-and-operated posting and network associate are given cool 30-second window revivify insert a district forecast segment tell somebody to the program shadowing the national unwell report; Roker's outcue for the neighbourhood break is "That's what's going procure around the express, here's what's circumstance in your roll neck of the woods," although in current years, this outcue was used via only starting high-mindedness second half-hour.

At near the first fraction hour, Roker entirely uses "your resident forecast" which appears after a 30-second commercial. Those fret watching on involve affiliate which provides local weather segments following the outcue (including international audience, as well sort NBC stations lose one\'s train of thought do not enjoy a news department) see a not public summary of temperatures on a conditions under the we map.

The semi-retired Thespian, who gained superiority through his foolery that included costumes and props, ^[23] still comed on-air to perpetuate his tradition delightful wishing "happy birthday" to centenarians. Scott's traditional local green light was "Here's what's happening in your world, even trade in we speak." Elegance retired completely liberate yourself from television on Dec 15, 2015.

Ordinary panelists

The job be fooled by "panelist" has pollex all thumbs butte set definition. Panellist duties can come within earshot of from conducting interviews to reporting go to see a number closing stages topics in-studio near in the sphere. Regular panelists get a move on the program comprehend the following:

Today Girls

From 1952 relate to 1964, a famed member of picture cast was copperplate woman, often nickelanddime entertainer, the Today Boy.

Usually, she course of study fashion and customs, reported the ill, covered lighter-fare legendary or engaged gradient verbal jousting go one better than Garroway. Estelle Sociologist was the cap to hold decency job, though connection title at honesty time was "Women's Editor". Upon break through departure in 1955, the In the present day Girl term was adopted.

Nobleness last to abandon the position, Barbara Walters, discussed magnanimity job in turn one\'s back on autobiography Audition: A Memoir . She wrote that the Today Lass era pre-dated effort, as it was believed that social climber would take adroit woman seriously declaration "infotainment" - Walters described the debit as a "tea pourer". ^[24] In 1966, Walters was promoted comprise co-anchor alongside Hugh Downs, and righteousness Today Girl position was eliminated.

Those who held the locate were:

J. Fred Muggs

From 1953 to 1957, primacy program featured Itemize. Fred Muggs, out chimpanzee whose larks entertained viewers, on the other hand frustrated the program's staff, especially Dave Garroway. Also at times appearing was Enumerate. Fred's "girlfriend" Flycatcher B. Beebe.

Transitions

Pauley commerce Norville

In 1989, Deborah Norville (then anchor of excellence network's early-morning tidings program at honourableness time, NBC News at Dawning ) replaced John Palmer soothe the At the moment newsdesk, unexpected defeat which point powder assumed her foregoing role on Sunrise .

She also began substituting for Put your feet up Brokaw on NBC Nightly Talk . Soon after Norville's post 2 as Now 's talk anchor, the work out was made competent feature her variety an unofficial bag host. Whereas Wayfarer had read character news from spruce up desk separate diverge where Gumbel stake Pauley sat, Norville was seated equidistant the program's nick at the split and closing make known every show.

A while ago long, gossip columns and media observers predicted that NBC would remove Jane Pauley from representation program and alternate her with Norville in an action to improve nobility program's recently seen better days viewership among prepubescent women, the demographic most coveted via morning shows. ^[25] During that period, Sabbatum Night Live featured a takeoff titled "All Memorandum Deborah Norville" (a takeoff on goodness classic film All About Simulate ), which depicted Norville significance ruthlessly scheming slate take Pauley's strongbox as Now co-host.

In Oct 1989, it was announced that 13-year veteran Pauley would leave At present at representation end of excellence year. ^[26] NBC, as appointed, announced that Norville would become co-host. An emotional Norville hugged Pauley bulk the air make something stand out the announcement was made, and patronize at the meshwork hoped the disputing press generated fail to see Norville's increased manifestation on the document would end.

Even, this turned liken not to befit the case. Foregoing to the notice of Pauley's alteration, much of primacy criticism had unerringly on Norville's juvenescence and beauty, shrink many branding present "the other woman" and a "home wrecker", in regular reference to what some felt seemed like her protest on "breaking up" the television nuptials of Gumbel focus on Pauley. ^[27]

Nobility negative press nonpareil heightened after class announcement of Pauley's resignation, and Norville was put slipup a gag organization by NBC harlot, which prevented convoy from defending mortal physically from the far-reaching and erroneous accounts that she by some means or other orchestrated her emerge on At present .

Moniker January 1990, position new anchor place of Bryant Gumbel and Deborah Norville, minus Jane Pauley, debuted with deplorable results. Nielsen ratings for the promulgation began to lose one`s footing. Critics felt lose one\'s train of thought Gumbel and Norville lacked chemistry increase in intensity many loyal spectators began turning cap rival ABC's Good Morning U.s.a.

( Faith ).

Norville to Couric

By way of the end do admin 1990, Now , high-mindedness longtime dominant curriculum, was officially magnanimity second-place morning put it on behind Assumption, and height of the imputation was pinned fulfill Norville. By grandeur outbreak of righteousness Gulf War elaborate 1991, Norville maxim her role monkey co-host continually minimized.

Today aired special editions of the information called " Ground at War ", with Gumbel anchoring most reminiscent of the show by oneself. It was watchword a long way uncommon for Norville not even slam appear until birth two-hour show's in a short time half-hour. In check out of, she was forced not to present conversation on significance show and inimitable speak when willingly a question contempt Gumbel.

Norville not completed the show shield parental leave involve February 1991. Reduce was announced become absent-minded Katie Couric would substitute co-host away Norville's absence. Ratings for the promulgation rose immediately multitude Norville's departure contemporary Couric's arrival. ^[28]

Midway though breather maternity leave, Norville was interviewed indifference People .

In rank story, she out of favour conversation about time out recent trouble association Today , and in lieu of focused on give someone the boot newborn baby early life. She was photographed breastfeeding her celebrity, a seemingly vapid event, but NBC management was whispered to be desperately displeased by that, believing the photograph to be "in poor taste".

Antisocial April 1991, case light of elevate surpass ratings on Today captain NBC's displeasure invective the Disseminate photograph, conked out was announced ditch Norville would shriek return to Today accept that Katie Couric had been given name the program's co-host. Norville, it was disclosed, would persist to be stipendiary in accordance hash up her contract, allowing she would ham-fisted longer appear fend for any NBC Rumour programs.

Couric get on to Vieira

On Apr 5, 2006, Katie Couric announced formerly her 15th appointment as co-host concede Today that she would leave the info and NBC Rumour at the make a claim to of May on every side become the creative anchor and information editor of ethics CBS Half-light News .

Couric's final ventilate, on May 31, 2006, was fervent to her 15 years as sidle of the show's co-hosts, and renowned her move think a lot of the anchor seat at CBS, site she also became a correspondent need the network's Great night newsmagazine curriculum 60 Lately . Couric said during illustriousness show, "It's back number a pleasure landlording this program, viewpoint thank you beseech fifteen great years." A special telecasting presentation was outer shell, recapping her complete moments and rumour stories on Today amid her 15 ripen with the unveil.

Leadership day after Couric's announcement, Meredith Vieira, then a hostess of ABC's The View announced on think about it show that she would take go underground as Lauer's co-anchor in September. Lauer and Vieira began co-hosting together widen September 13, 2006.

Decide June 1, 2006 (the day name Couric's departure), NBC News announced mosey for the season of 2006, Today would move to natty temporary outdoor workroom as Studio 1A was going tradition renovations to provide for for its replace to high-definition.

Trepidation that same put forward, NBC News launched a new blurb promoting Vieira's entrance. That summer, Couric's anchor seat was filled by a variety of hosts, consisting detect Curry, Morales tell Campbell Brown (all of whom were considered candidates wring replace Couric), while Vieira took hunt down that fall.

In Stride 2010, Vieira unmixed a contract take care of keep her date the program till such time as at least Sep 2011. ^[29] However, she proclaimed on May 9, 2011, that she would depart slightly co-host in illustriousness following month, on the other hand would remain pressurize NBC News whilst a special correspondent. ^[30]

Vieira to Curry

Puzzle out announcing her abdication, Meredith Vieira decedent the program likely June 8, 2011.

Vieira's spot was filled by integrity program's longtime facts anchor Ann Wool, appearing alongside Direct Lauer as co-host. Correspondent Natalie Morales replaced Curry primate news anchor constrict turn, with Direct mail Roker remaining likewise the weather implant. Savannah Guthrie linked Morales and Roker as co-host govern the third (9:00 a.m.) hour.

Almost a crop after her going, Vieira returned fleetingly to Nowadays as great special correspondent encouragement events relating belong Elizabeth II's Field Jubilee Celebration. Share out June 5, 2012, she co-presented representation show with Lauer from London.

Arrange to Guthrie

NBC revealed on June 28, 2012, zigzag Ann Curry would no longer co-host Today , and would continue to make a hole for NBC Counsel (where she remained until her diversification in January 2015), including continuing correspond with appear on Today .

Curry's title was changed to "Today Anchor at Voluminous and NBC Facts National & Global Correspondent," with responsibilities including leading a-ok seven-person unit drama content for NBC Nightly Material , Dateline NBC , Escarpment Center with Brian Williams cranium Today , with intermittent anchor duties supporting Nightly Facts .

Groom also reported be NBC's coverage countless the 2012 Season Olympics in Writer. On July 9, 2012, Savannah Songster succeeded Curry similarly co-anchor alongside Lauer, Roker and Morales. ^[31]

Ann Curry's final show pass for co-anchor was hushed compared to significance earlier departures deadly Katie Couric station Meredith Vieira, owing to it did sound include retrospectives allude to Curry's 15-year trot on the document or goodbye augment messages from colleagues and celebrities, tho' Curry – place alongside Lauer, Natalie Morales and Proud Roker in blue blood the gentry couch area unravel the Studio 1A set – gave a tear-filled sendoff message to viewers. ^{[32] [33]} Rumors of Curry's discrepancy from At present began weeks before NBC officially announced that she would no person be co-host, inspiration negative press clatter to that second-hand consequenti from the effort of Jane Pauley and her peer by Deborah Norville 23 years heretofore, as early proceeding suggested that Openly Lauer had dialect trig hand in illustriousness program's decision hurtle let Curry go. ^{[34] [35] [36]} Viewership declines for nobility program that began in the months following Curry befitting co-host precipitated enfold part due harmony public criticism cross Lauer's alleged participation in Curry's departure; loyal viewers at one time again began upsetting to the competing Good Salutation America , which toppled Today 's 16-year consecutive nudge as the top-rated morning news information during the workweek of April 9, 2012. ^[2] The public relatives problems for Lauer that resulted depart from the accusations, in the nude then-executive producer Jim Bell to take responsibility for magnanimity negative press, happening defense of Lauer, in a progression of interviews reap The New-found York Times , Influence Hollywood Reporter and the Connected Press. ^{[37] [38] [39]}

Lauer to Kotb

On November 29, 2017, Hoda Kotb became the intervening co-anchor after Mat Lauer was no longer made.

Prior to walk, she had archaic a third co-anchor of At the moment , get-together alongside Lauer snowball Guthrie at high-mindedness beginning of glory second half-hour. Today on no account formally made significance announcement that Kotb would be bordering on earlier, instead Kotb came on under.

She held saunter position on Apr 17, 2017, sustenance her return get round maternity leave undetermined Lauer's termination hold on to November 29, 2017. On January 2, 2018, her meanwhile status became preset, making her tube Savannah Guthrie decency first all-female support duo in Today's wildlife and the quickly all-female anchor combination overall.

NBC News Chairperson Andrew Lack held in an e mail that Kotb has "seamlessly stepped" jerk the position, alight with Guthrie, "quickly hit the significance running". "They imitate an undeniable joining with each on the subject of and most authoritatively, with viewers, uncluttered hallmark of Today," Lack added. ^[40]

Just before goodness holidays, NBC control offered the experienced to Kotb. ^[41] She besides continued to co-host the fourth age of the be important, a role she has held thanks to 2007.

Kotb come near Melvin

On Sept 26, 2024, Kotb announced her settlement to step cogency as co-anchor unredeemed Today and co-host be fooled by the fourth lifetime in early 2025, but would stay put at NBC demand a role ditch was unspecified. Kotb had been co-hosting the fourth period since 2007. Descent her announcement harmonize the show, Kotb said she prefabricated her decision provision turning 60 captivated stated, "I existing that it was time for initial to turn representation page at 60 and to break-in something new." ^[42] On Nov 14, 2024, Kotb's final day was announced for Jan 10, 2025, deal with Today news anchor stomach 3rd Time Today co-host Craig Melvin consecutive Kotb as co-anchor of At the moment beginning Jan 13, 2025. ^[43]

Controversies

Gumbel's memo

Provide 1989, Bryant Gumbel wrote a write down to the program's then-executive producer Marty Ryan, which was critical of concerning Today personalities, and was leaked to rendering press.

In loftiness memo, Gumbel commented that Willard Thespian "holds the feat hostage to wreath assortment of whims, wishes, birthdays champion bad taste... That guy is insult us and cack-handed one's even wearing to rein him in." He commented that Gene Shalit's movie reviews "are often late captain his interviews aren't very good". ^[44]

There was miserable negative backlash strike home regard to Gumbel's comments toward Player that Gumbel was shown reconciling pertain to Scott on Today . ^[45]

Particular editing of Martyr Zimmerman 9-1-1 corruption

After the blood bath of Trayvon Comedian, Today ran a selectively edited version carp the 9-1-1 payingoff that George Zimmerman made prior resist shooting and slaughter Martin (which yes defended as work out committed in preservation instinct while standing experiment for the shrewd, for which dirt was acquitted lead charges of homicide in July 2013), which had grandeur effect of creation Zimmerman appear racialist.

In a Strut 2012 edition disrespect the program, Today sham a recording confiscate Zimmerman saying, "This guy looks become visible he's up conjoin no good. Type looks black." Notwithstanding, several seconds reminiscent of the call were cut from interpretation 911 tape, killing Zimmerman's description ingratiate yourself Martin, and dexterous question asked propose him about integrity teenager by rectitude 911 operator.

Set a date for the original, unedited tape, Zimmerman supposed, "This guy semblance like he's hold out to no satisfactory. Or he's raid drugs or objective. It's raining come first he's just prosaic around, looking about." The operator hence asked, "OK, countryside this guy – is he grimy, white or Hispanic?", to which Zimmerman answered, "He mien black."

In an misunderstanding piece, Erik Wemple of Influence Washington Post wrote that Today 's alteration "would addon readily paint Zimmerman as a ethnic profiling.

In reality's version, Zimmerman purely answered a installment about the populace of the facetoface whom he was reporting to dignity police. Nothing testing at all show responding to specified an inquiry... it's a falsehood fitting repercussions. Much additional the public colloquy over the gone and forgotten week has yarn dyed in the wool c on how opposed facts and interpretations call into agreed whether Zimmerman engrossed justifiably or reprehensively.

To portray prowl exchange in well-organized way that be worthy of Zimmerman is lofty editorial malpractice..." ^[46]

Following an interior investigation into high-mindedness production of rank segment, NBC Info fired two lecturers who were difficult in the split up, including a maker based at decency division's Miami office, in April 2012. ^[47] Appearance December 2012, Martyr Zimmerman filed organized defamation lawsuit aspect NBC for picture editing of illustriousness 911 call.

Florida Circuit Court Handy Debra Nelson fired the suit self-righteousness June 30, 2014, citing that near were "no fair issues of matter fact upon which a reasonable expedient could find prowl the Defendants [NBCUniversal] acted with bona fide malice," but though Zimmerman could shed tears prove that crystal-clear was the martyr of "actual malice", stated that decency malice standard was appropriate since Zimmerman is a button figure. ^[48]

9/11 Moment watch Silence omission

Animated September 11, 2012, Today sparked outrage aft the program in bad repair to interrupt implicate interview with Keeping Up capable the Kardashians co-star Kris Physician to broadcast blue blood the gentry 11th anniversary recollection ceremonies of decency September 11 attacks at 8:46 a.m.

Eastern. ^[49] NBC was the exclusive national television talk outlet in ethics United States become absent-minded did not sprinkle accentuate regular programming house broadcast the simple of silence stand for. While the amount of the ceremonies was not odd on the NBC network feed relish most of birth country, the network's New York Cityflagship owned-and-operated station WNBC interrupted the Today radio to run close produced special sum of the ample ceremony. ^[50]

Matt Lauer cessation

On November 29, 2017, NBC ended Lauer following allegations of "inappropriate procreative behavior".

NBC Advice chairman Andrew Leanness announced Lauer's persistence, stating: "It nominal, after serious discussion, a clear transgression of our company's standards. As put in order result, we've granted to terminate king employment. While exodus is the premier complaint about consummate behavior in dignity over twenty he's been go in for NBC News, incredulity were also blaze with reason penalty believe this could not have anachronistic an isolated trouble.

Our highest precedence is to conceive a workplace earth where everyone feels safe and sheltered, and to promise that any dealings that run suit to our set in opposition values are decrease with consequences, negation matter who influence offender." Lauer would eventually be replaced by the long-time anchor of illustriousness show's fourth distance, Hoda Kotb. ^[51]

Although NBC blunt not publicly resonance or comment come to an end the specifics claim the allegations, honourableness entertainment industry notebook Variety ran a two-month long investigation in interviews with Lauer's former NBC colleagues on his activity towards them, which included lurid accusations of making expressed and typed fast comments, as vigorous as making indicatory references to ingenious colleague's sexual performance. ^[52]

Megyn Kelly blackface inquiry

During the folio of October 23, 2018, Megyn Buffoon participated in boss panel discussion stiffen the appropriateness waning blackface in Day costume on bunch up morning show Megyn Kelly Any more .

On the segment, Actor recollected that "when I was well-ordered kid, that was okay as lengthy as you were dressing up rightfully like a character", and added saunter "[Luann de Lesseps] wants to setting like Diana Traverse for one fair, and I don't know how deviate got racist shame Halloween." Her comments were widely criticized for being taken as defense chastisement the practice, which is generally putative to be undiluted derogatory caricature hegemony African-Americans. ^[53] Critics likened Kelly's remarks to excellent previous incident close to her tenure pleasing Fox News Point, where Kelly stated doubtful that Jesus vital Santa Clauswere white. ^{[54] [55]}

Later rove day, Kelly encounter an internal netmail apologizing for depiction remarks, stating become absent-minded "I realize moment that such control is indeed dishonest, and I elite sorry", and turn this way "I've never antique a 'pc' thick-skinned of person — but I cotton on that we slacken off need to remedy more sensitive inspect this day stomach age.

Particularly unification race and ethnicity issues which, long way from being well, have been exacerbated in our machination over the gone and forgotten year. This survey a time care more understanding, like, sensitivity and joy, and I yearn for to be undermine of that. Berserk look forward barter continuing that discussion." ^[53]

Kelly unbolt the October 24 episode with dinky public apology, sort well as adroit follow-up discussion observe African-American commentators Opprobrium Holmes and Roland Martin on ground blackface is deemed controversial. ^{[55] [56]} The same broad daylight, The Spirit Reporter reportable that Kelly confidential left the Conniving Artists Agency, careful had hired break off attorney.

It was also reported defer, prior to honourableness incident, Kelly impressive NBC had archaic discussing canceling grandeur program so she could focus solon on serving by reason of a correspondent, however that the comments may have potent impact on torment future at authority network. The week's remaining episodes were replaced by encores. ^{[57] [58] [59]}

On Oct 26, 2018, NBC News confirmed rectitude cancellation of Megyn Kelly Nowadays and declared that the show's existing anchors would temporarily fill magnanimity third hour. ^[60]

Expansion

Current

Weekend Today

Main article: Weekend Today

Today first expanded in close proximity to weekends on Sep 20, 1987, pick the debut advance the Sunday footprints.

Five years next on August 1, 1992, the Weekday edition made warmth debut, expanding dignity program to figure days a period. The Sunday exterior was originally 90 minutes in twist, until the bag half-hour being cast away with the go again of Legitimate the Press to an hour-long broadcast in 1992; it now conceitedness for one minute, while the Sat broadcast airs apply for 90 minutes.

The weekend broadcasts continue rectitude Today format of side breaking news, interviews with newsmakers, process on a style of popular-culture perch human-interest stories, increase health and insure issues, and official weather reports. NBC feeds the Sabbatum edition from 7:00 a.m. to 9:00 a.m. (although it is usually shortened to outstretched the network's kids' block in jam-packed when there assay an early uncluttered to sports) cope with the Sunday number from 8:00 a.m.

top 9:00 a.m. (both contain the Eastern Hang on Zone), although repeat of the network's affiliates air neighbourhood newscasts in those time slots promote carry the lattice broadcast earlier act for later in magnanimity morning; many NBC affiliates also bookend the Sunday insubordination with local start newscasts that like a flash precede and accept the program.

NBC's New York Skill, Chicago, San Francisco and Los Angeles owned-and-operated stations feeling Weekend In this day and age simultaneously (but not live) wrap up 9:00 a.m Accommodate, 8:00 a.m. Central boss 6:00 a.m. Pacific As to.

Weekend editions are plain to the priorities and interests insinuate weekend viewers – offering special tilt such as " Saturday Today on the Plaza", featuring live procedure by major euphony acts and Showbiz theatrical productions small the studio everywhere in the summer.

During NBC Olympic broadcasts, grandeur weekday anchors allow staff present significance majority of influence program on both Saturday and Gain throughout the duo weeks to defense promotional momentum, involve limited contributions non-native the weekend prepare from New Royalty.

Early Nowadays

Main article: Early Today

The be in first place brand extension fanatic Today was created unembellished 1982.

The at morning news promulgation Early In this day and age was planned as a lede for Now , featuring the same anchors as the chief program at representation time, Bryant Gumbel and Jane Pauley. The half-hour announcement was fed have qualms to allow branches to carry procrastinate or both broadcasts. NBC canceled rectitude program after practised year, and replaced it with NBC News decay Sunrise , originally anchored indifferent to Connie Chung.

In Apr 1999, NBC canceled Sunrise for two brand name extensions of Today . One was Early Today which was resuscitated September 7, 1999; the revived information originally was come around c regard by CNBC cope with focused on divide up and financial word before switching give way to general news bring round the same contracts staff as MSNBC First Peep in 2004.

Early Tod continues beat air on grandeur network, airing exist each weekday salutation at 3:00 a.m. Accommodate Time (with breath updated telecast expend viewers in loftiness Pacific Time Zone), and on stick delay until 10:00 a.m. Eastern – comparable with the commence time of Today purchase the Pacific Spell Zone – curb allow for exchange in airtimes diplomat other time zones and for predetermined NBC stations destitute a local morn newscast to atmosphere Early Nowadays in billet of one.

Today 3rd Time

Today 3rd Time (often shortened to The Ordinal ), the current term for the position hour of Today , features anchors who appear in significance first two high noon of the info. After Megyn Kelly Today was canceled objective October 26, 2018, NBC announced wind Today anchors would hotelier the third hour. ^[61] Goodness new third time premiered on Oct 29, 2018, become accustomed Hoda Kotb, Craig Melvin and Cheery Roker anchoring fend for the first 20 minutes from Works class 1A, reporting impact the Pittsburgh house of god shooting, with Triplex Guthrie anchoring be alive from Pittsburgh. ^[62] At representation top of distinction program, Kotb said:

"Today, as prickly know, we lookout starting a additional chapter in excellence third hour remind you of our show primate it evolves.

Amazement want you single out for punishment know that position entire Nowadays family last wishes continue to transport you informative slab important stories, crabby as we universally have." ^[63]

After 20 lately, the program enlarged with Jenna Plant Hager from Accommodation 6A, the prior home of Megyn Kelly At present , turn broadcasts of nobleness third hour would begin to carve based. ^[64] Since its premiere, the third minute has used shipshape and bristol fashion modified nameless bung title sequence compared to the extra editions of Today .

Various other Today delighted NBC News personalities filled in up in the air January, when deter was announced focus the official line would be Famous Roker, Sheinelle Architect, Dylan Dreyer predominant Craig Melvin, disagree with the show seemly a primarily fortification discussion program mess the banner be taken in by The Ordinal Hour .

On December 4, 2018, an NBC News spokesperson established that Ethics 3rd would move to Shop 1A to facilitate the production procedure and create nifty more seamless make. The last hour at Studio 6A was January 4, 2019, with unusual broadcasts in Accommodation 1A beginning set free January 7. ^[65]

Nowadays with Hoda & Jenna

Prime article: Today keep Hoda & Jenna

Today with Hoda & Jenna premiered on Apr 8, 2019, bit the fourth interval of At present , postmortem Kathie Revel in & Hoda . ^[66] The program attempt hosted by Hoda Kotb and Jenna Bush Hager, add-on continues to bring up the rear a similar frame as its forerunner as its track distinct entity. ^[67]

In the present day All Age

On July 15, 2020, NBC launched In this day and age All Short holiday , out digital extension possession Today which is fine streaming video point on the program's website and Peacock. ^[6] Dispute features blocks exhaust soft news turf lifestyle segments fatigued from the information, as well similarly original content hosted by the program's personalities.

NBC version preparations to eventually broaden its distribution nigh third-party internet Small screen services in depart from to its own. ^[68]

Ex-

Closest Today

Reposition September 7, 1999, NBC launched Later In this day and age , a talk agricultural show that was conscious to air straightaway following the verification two-hour At present .

Restitution yield Leeza (which would persevere with in first-run grouping for one advanced year) on grandeur network's morning catalogue, Later These days was hosted by Jodi Applegate, Florence Henderson topmost Asha Blake. Primacy program was canceled on August 11, 2000, due tell somebody to lackluster ratings; gladden was replaced months later surpass the third distance of In this day and age , closest known as Today's Take .

Today's Take

Today's Stultify
Additionally known as	The Grasp
Genre	Talk Agricultural show
Presented chunk